What are the most common use cases for campaigns?
Common campaigns include promoting event packages, airport transfers, corporate travel, and special occasion rides. You can also use campaigns to promote loyalty programs, referral incentives, and seasonal discounts to help retain customers. We’ve included some example templates in the Moovs CRM to help you get started!
Why should I use a separate domain for email marketing instead of just using my existing email account?
Using a separate domain for email marketing protects your main domain from getting blocked or placed in the “Spam” folder. It lowers the risk of harming the domain reputation of your primary account as you get started with email marketing, ensuring that your most mission-critical messages are always delivered.
Can I add links to my emails?
Yes, absolutely! We encourage you to add a visible “Call to action” (CTA) in all of your messages, such as booking a new ride, applying a promotion code, or referring a friend. This will help you drive new business.
Can people respond back?
Yes, we can set a reply-to address so you can continue the conversation with your customers.
Does Moovs handle unsubscribes?
Yes! Unsubscribe management is automatically handled by Moov’s email marketing feature. Unsubscribes will be added to all of your outbound marketing, as required by the FTC.
Can I edit a campaign after I’ve launched it?
Yes, if the step hasn’t already occurred. If the email or text message has already been sent, editing the campaign won’t trigger a new message.